1: High Risk Long Term Investment

When investing in a Crowdfunding offering, it is almost impossible to say how long it may take to see a return on your investment, if at all. Startup investing is a long-term investment strategy carrying a lot of risk. Investing in startup or private companies is highly speculative and should only be done by investors who can bear the loss of their investment without any change in their lifestyle.

2: Absence of a Secondary Market

Crowdfunding investments are highly illiquid. This is a result of the limitations on transferring your shares and the lack of an established secondary market. There is currently no public exchange (like Nasdaq or the New York Stock Exchange) where shares bought through equity crowdfunding can be readily traded. To review the restrictions on the resale or the transfer of ownership rules from shares acquired through equity crowdfunding please review section (3) below;

3: Transfer or Sale of Equity Shares

Although there are no restrictions on the sale of securities purchased through a Reg A+ offering, there is no guarantee a market will exist to acquire your shares.

4: No Successful Exit?

Because there is no established secondary market, you may have to hold on to your investment until the company completes an IPO, merger or gets acquired to realize any sort of material gain. Such an event may never occur, and if it does not, your entire investment may be lost. Investors should consult a financial advisor and discuss whether investing in startups, new ventures or private companies is the right investment strategy for them.

5: High Company Valuation

Private company valuations are typically set by the company’s management at their discretion. Often, the accuracy of that valuation has not been verified by an independent third-party expert.  The scenario of an overvalued pre-money valuation of a private company is a common occurrence in Crowdfunding.  As a result, you may end up paying more for the shares than they are actually worth.

6: No Dividend Payouts or Profit Sharing

Unless otherwise stated in the offering documents, for your investment, you might not receive any monetary benefits in the form of a dividend payout or profit share during the lifespan of the investment.

7: Use of Proceeds are Subject to Company Discretion

Crowdfunded companies are obligated to provide details of how the raised proceeds will be used, but this typically provides company management with flexibility.  The company may have discretion, as per the subscription agreement, to reallocate the funds without any actionable accountability.

8: Limited Disclosure and Lack of Historical Data

While companies looking to fundraise through Crowdfunding have some disclosure requirements including management, business plan, subscription details and use of proceeds, many early stage companies lack operating history and have limited disclosure requirements moving forward.

In contrast, a publicly listed company will have significant operating history and is required to file quarterly and annual reports while promptly disclosing certain material events.

*Please refer to #4 “Scope of Disclosure” under Course VI – Regulations and Regulatory Bodies to learn more about issuer disclosure requirements.

9: Dilution

Some startup companies may experience multiple rounds of fundraising. Therefore, when a company issues additional shares to raise capital it causes dilution to your ownership in the company. Dilution means you have reduced (less) proportional ownership in the company.

10: Speculative Investment

Investing in an early stage startup company is very speculative in nature and often, these businesses fail. Unlike an investment made in a mature business where you can readily find a track record of revenue and income, the success of a startup or early-stage venture usually depends on the development of a new product or service that may or may not find a market. You must be able to afford and be fully prepared to lose your investment.

11: Reduced Market Valuation for Future Rounds of Fundraising

In the event a company seeks further capital, there is a possibility that the value of the company is reduced from when you made an investment. That reduces the value of your shares in the original investment.

12: Lack of Professional guidance

Angel Investors and Venture Capital firms offer more than just funding. They bring expertise, knowledge, resources and contacts to the company, which aids in achieving success.  A private company that chooses to crowdfund will get the capital but may lack the professional guidance.

13: Theft of Intellectual Property

Private companies can lack resources and many times they do not give enough emphasis on patenting or copywriting their intellectual property. Not protecting intellectual property creates additional risks to your investment.

14: Risks Due to Rapidly Changing Technology

In a world where new technologies are getting launched ever more frequently, there is a wide prospect that the product of the company you have invested in becomes obsolete before it can get to market.

15: Failure to Obtain Market Approval/Consumer Appreciation

Some private companies may raise funds with only prototypes that have not undergone customer or market scrutiny. The success of any company remains in its ability to deliver a product or service which is wanted by consumers.

16: Legal Disputes

The company may from time-to-time be subject to a variety of legal and regulatory actions relating to the company’s current and past business operations, including, but not limited to disputes regarding:

  1. Its products and services
  2. Employee actions
  3. Sales practices, disclosure, licensing, regulatory compliance and compensation arrangements
  4. Taxing authorities regarding tax liabilities
  5. Governmental or administrative investigations and proceedings in the context of the Company’s regulated sectors of activity.

The Company cannot predict the outcome of these investigations, proceedings or lawsuits, and cannot guarantee that such investigations, proceedings or lawsuits would not materially adversely affect the Company.

17: Risks Based on Specific Share Class

The class of share you own based on your subscription agreement may be subject to dilution and may include no voting rights. Your investment may be the last to be honoured if the company fails to receivership or files bankruptcy.

18: Possibility of Fraud

Although crowdfunding is a regulated process there remains a possibility of fraud. There is no substitute for performing your own due diligence and review of the offering, the company and its management. As with other investments, there is no guarantee that crowdfunding offerings will be immune from fraud.

19: Changing Economics

External circumstances can be attributed to the success or failure of any company. Disturbances in external economic cycles or systems like the credit or equity market can create a hindrance in the operation of a private company. Crowdfunded companies are not immune to various global cues like unstable markets, terrorism, acts of war, natural calamities or such other unpredictable events.

20: Investment in Personnel

For most private companies, human resources can be one of the most neglected aspect of the business. Understand that your money could be spent to hire and manage personnel.